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Course schedule

Dates, times, and topics for all three courses. Lecture slides and readings are available after you sign in.

Mon, Aug 24

  • Entrepreneurship10:00 AM – 12:00 PMCourse intro + Entrepreneurial mindset & mindset shifts Slides — sign in

Wed, Aug 26

  • Entrepreneurship10:30 AM – 12:30 PMSpotting opportunities & problem hunting ("hole markets")

Mon, Aug 31

  • Entrepreneurship10:00 AM – 12:00 PMCreativity & ideation techniques + Lean Canvas vs. Business Model Canvas (intro)

Wed, Sep 2

  • Entrepreneurship10:30 AM – 12:30 PMBusiness Model Canvas Workshop

Mon, Sep 7

  • EntrepreneurshipNo class — Labor Day

Wed, Sep 9

  • Entrepreneurship10:30 AM – 12:30 PMAI Tooling Deep Dive, Part 1 — Claude for research, ideation & validationBusiness Model Canvas Submission due

Mon, Sep 14

  • Entrepreneurship10:00 AM – 12:00 PMAI Tooling Deep Dive, Part 2 — Lovable for rapid prototyping + current trends (AI-native businesses, solo entrepreneurship)

Wed, Sep 16

  • Entrepreneurship10:30 AM – 12:30 PMBusiness 1 kickoff — Team formation & idea selection + intro to Concierge MVP

Mon, Sep 21

  • Entrepreneurship10:00 AM – 12:00 PMDistribution, go-to-market & organic growth loops

Wed, Sep 23

  • Entrepreneurship10:30 AM – 12:30 PMMarket sizing, target market definition & value proposition design

Mon, Sep 28

  • Entrepreneurship10:00 AM – 12:00 PMCustomer discovery & interview techniquesMVP Validation Submission Due

Wed, Sep 30

  • Entrepreneurship10:30 AM – 12:30 PMRevenue models & monetization basics + Unit economics

Mon, Oct 5

  • EntrepreneurshipNo class — Elections

Tue, Oct 6

  • EntrepreneurshipMarketing fundamentals, distribution & standing out in a crowded marketSimple Financial Plan

Wed, Oct 7

  • Entrepreneurship10:30 AM – 12:30 PMClass 15

Mon, Oct 12

  • EntrepreneurshipNo class — Thanksgiving

Wed, Oct 14

  • Entrepreneurship10:30 AM – 12:30 PMSales fundamentals & customer conversations + Team dynamics & leadership

Mon, Oct 19

  • Entrepreneurship10:00 AM – 12:00 PMCompetitive Analysis

Wed, Oct 21

  • Entrepreneurship10:30 AM – 12:30 PMPitch Presentation 1 (Business 1 Dragon's Den–style pitch)

Mon, Oct 26

  • Entrepreneurship10:00 AM – 12:00 PMPitch Presentation 1 (Business 1 Dragon's Den–style pitch)

Wed, Oct 28

  • Entrepreneurship10:30 AM – 12:30 PMBusiness 2 kickoff — Rapid prototyping a digital/AI product with Claude & Lovable

Mon, Nov 2

  • Entrepreneurship10:00 AM – 12:00 PMCanvas & value proposition, reapplied to the digital venture

Wed, Nov 4

  • Entrepreneurship10:30 AM – 12:30 PMDigital business models (subscription, marketplace, AI-native)

Mon, Nov 9

  • Entrepreneurship10:00 AM – 12:00 PMPricing strategy + Financial literacy (simple P&L, break-even analysis)

Wed, Nov 11

  • Entrepreneurship10:30 AM – 12:30 PMIterating on user feedback

Mon, Nov 16

  • Entrepreneurship10:00 AM – 12:00 PMLegal & administrative basics (registration, contracts, IP)Pricing Document Submission due

Wed, Nov 18

  • EntrepreneurshipNo class — UEA Exams

Mon, Nov 23

  • Entrepreneurship10:00 AM – 12:00 PMTopic TBDCritical Hypotheses + Market Interviews due

Wed, Nov 25

  • Entrepreneurship10:30 AM – 12:30 PMPresentation: Marketing + Distribution due

Mon, Nov 30

  • Entrepreneurship10:00 AM – 12:00 PMFundraising, handling investor questions & objections

Wed, Dec 2

  • Entrepreneurship10:30 AM – 12:30 PMFailure and Pivoting

Mon, Dec 7

  • Entrepreneurship10:00 AM – 12:00 PMEntrepreneurship Review Exam (case-based)Entrepreneurship Review Exam

Wed, Dec 9

  • Entrepreneurship10:30 AM – 12:30 PMPitch Presentation 2 (Business 1 Dragon's Den–style pitch)

Thu, Dec 10

  • EntrepreneurshipPitch Presentation 2 (Business 1 Dragon's Den–style pitch)